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Boo-rito: Chipotle releases restaurant-inspired Halloween costumes


On September 6, Chipotle is launching its first-ever costume collection featuring a napkin, fork, water cup, burrito, and to-go bag, available at select Spirit Halloween retail locations. (Credit: Chipotle Mexican Grill){ }
On September 6, Chipotle is launching its first-ever costume collection featuring a napkin, fork, water cup, burrito, and to-go bag, available at select Spirit Halloween retail locations. (Credit: Chipotle Mexican Grill)
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A famous restaurant chain released its costume collection featuring common items spotted at the restaurant on Friday.

Chipotle Mexican Grill collaborated with Spirit Halloween to create the costumes.

Two years ago, Chipotle joined in on a viral trend and posted a fictional "Chipotle Fork" bodysuit, then posted a "Chipotle Napkin" costume concept. Over 700,000 fans reacted to it. Chipotle and Spirit Halloween are now teaming up to bring the concepts to life including new looks.

Costumes include:

  • Chipotle Fork
  • Chipotle Napkin
  • Chipotle Water Cup
  • Chipotle Burrito
  • Chipotle To-Go Bag

"Our popular Halloween tradition, Boorito, began with a burrito-themed costume contest and now we're taking it to the next level with the launch of our first-ever costume collection in collaboration with Spirit Halloween," Chris Brandt, chief brand officer at Chipotle, said in a news release. "In addition to these bodysuits, we will be treating fans to a scarily great offer next month."

Chipotle is the first brand to create costumes with North America's largest Halloween store.

"We're no strangers to memes at Spirit Halloween. Year after year, we are blown away by the passion and creativity we see from fans sharing their take on popular Spirit Halloween memes – and we're beyond thrilled to be teaming up with Chipotle to bring some of those creations to life," added Kym Sarkos, executive vice president at Spirit Halloween.

The five-costume collection is available here.

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