Ford opens Israel tech lab in move toward driverless cars

by Associated Press

Fri, June 14th 2019 at 7:51 AM

The Research Center, opened by Bill Ford, executive chairman, Ford Motor Company, will play a significant role as Ford pursues its vision to become the world’s most trusted company, designing smart vehicles for a smart world. The center will include a vehicle lab to support proof of concept efforts and AI work conducted by the SAIPS team. (Image courtesy of Ford Motor Co.)

TOPICS:

Automation

Benjamin Netanyahu

Emerging Technologies

JERUSALEM (AP) — Ford has opened a research center in Israel, joining a legion of major automakers racing to develop new technologies for the world of driverless cars.

Chairman William Ford met with Prime Minister Benjamin Netanyahu on Thursday as part of his visit, where he called Israel "ground zero" for technologies demanded by the fast-growing field of autonomous vehicles. General Motors, BMW and others have also recently opened Tel Aviv labs.

Netanyahu said Israel, never known for its car manufacturing, "has finally got an automotive industry."

Home to hundreds of start-ups developing the latest microchips and sensors, the country is drawing automakers aiming to tap the potentially lucrative market of autonomous vehicles.

Ford joined 130 local and international companies at Israel's EcoMotion conference this week promoting the country's smart transportation sector.

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